Shaping the future of Aboriginal Tourism

About Us

The Aboriginal Tourism Association of British Columbia (AtBC) is a non-profit, stakeholder-based organization that is committed to growing and promoting a sustainable, culturally rich Aboriginal tourism industry. A sustainable Aboriginal tourism sector with diverse products in communities in every region of the province is recognized as one of the major focuses for achieving the target set by the Premier to double tourism revenues in B.C. by 2015.

Learn more about our Mission and Values as an organization.

Aboriginal Travel Services

Aboriginal Travel Services is a full provision travel agency dedicated to the business and leisure travel needs of companies, Bands, organizations and individuals throughout Canada.

Learn more about Aboriginal Travel Services.

Become a Stakeholder

Join AtBC and become a part of the fastest growing tourism sector!

Learn more about the benefits of becoming a Stakeholder.

Training and Development

Aboriginal Tourism Association of BC and its partners run a wide range of tourism training programs and workshops in First Nation and Métis communities throughout British Columbia. Aboriginal tourism businesses and communities can contribute to and benefit from several product development projects that are underway.

Learn more AtBC's Training and Development activities.

Marketing and Promotion

AtBC delivers high-quality services to stakeholders, in the form of promoting both their individual businesses to tourists and their interests through representation and advertising at professional tradeshows.

Learn more AtBC's Marketing activities.

AGMs and Stakeholder Forums

AtBC held its 6th Stakeholder Forum and Annual General Meeting on November 7-8, 2012 at the Coast Coal Harbour Hotel in downtown Vancouver.

Learn more.

AtBC Governance

AtBC is actively seeking to embrace Aboriginal Cultural Tourism participants in the Province by considering them “stakeholders”. AtBC is equally encouraging the Aboriginal Cultural Tourism industry participants to become involved in the decision-making process pertinent to all AtBC programming. Any Aboriginal Cultural Tourism operator who seeks to participate in AtBC’s decisions can earn a voting right in exchange for investing in an AtBC marketing program.

Learn more about AtBC's new governance model.

Operational Plans and Reports

AtBC is committed to open and transparent reporting of operational planning and performance.

View AtBC's Operational Plans and Reports.

Employment and Contracts

Join our team of dedicated employees or contract your services on one of our projects.

Click here to see current employment and contract opportunities.

International Aboriginal Tourism Conference

The Aboriginal Tourism Association of British Columbia (AtBC) in partnership with Aboriginal Marketplace Events hosted the 3rd annual International Aboriginal Tourism Conference at the Squamish Lil'wat Cultural Centre and the spectacular Fairmont Chateau Whistler in British Columbia, Canada from April 15th to 16th, 2014.

Learn more.

Call for Volunteers

Aboriginal Tourism BC is looking for passionate, self-motivated and energetic volunteers to be a part of our Aboriginal Cultural Tourism Festival 2017 in Victoria at the Royal BC Museum.

See volunteer opportunities

Call for Artists

Authentic Indigenous Arts Marketplace Application

Learn more.